Helping Businesses with Complex Sales Cycles
Targeted Strategies
Your business isn’t selling a simple product or service that can be added to a digital cart for a quick purchase; it’s providing a comprehensive solution with a complex sales process that requires a deep understanding, trust, and a relationship-driven approach.
Research shows that it takes nine to 13 engagements to get through to prospects in a complex sales environment. Given the various nuances, stakeholder dynamics, and decision-making hurdles that can prolong the process, how and when those touches occur set the foundation that will determine sales success. Paradigm Marketing and Design has advanced expertise helping businesses with a complex sales cycle create a marketing-to-sales infrastructure that facilitates those touches, strategically guiding buyers through the decision-making process.
By working with a partner that understands the ‘what,’ ‘why,’ and ‘how’ of buyer engagement across the entire complex sales process, you gain the advantage of targeted strategies that result in: higher conversion rates, more warm leads for your sales team, shorter sales cycles, lower cost-per-sale, and revenue growth.
Bolster Complex Sales Growth
Full-Service Marketing Agency
Paradigm Marketing and Design offers results-driven strategies, customized support, and innovative solutions that optimize your marketing efforts, elevate engagement, and, ultimately, power growth. When you work with us to enhance and refine your marketing efforts for your complex sales process, you get:
- Advanced marketing expertise and ongoing support: Work with marketing strategists who act as an extension of your team, from strategy to execution and beyond.
- Proven marketing plans and campaigns: Launch marketing programs that resonate with your audience and yield higher ROI.
- A marketing-to-sales infrastructure: Connect the entire marketing and sales process to facilitate an integrated team approach—from initial brand awareness to the final sale.
- A well-designed, multi-touch process: Bring qualified prospects into the funnel so your sales team can have more productive conversations, build stronger relationships, and convert faster.
- Streamlined processes: Get data- and AI-backed insights along the customers’ entire buying journey, better manage your sales teams, and make more profitable decisions.
Win the Sale
Marketing for Complex Sales
For more than a decade, Paradigm has helped hundreds of clients win complex sales and achieve double-digit growth—and we can do the same for you. By blending creativity, technology, and strategy with data-backed insights, we’ll build a marketing-to-sales process that positively impacts profitability and gives you a competitive advantage in a crowded marketplace.
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